we make: content creation enjoyable
We are on a mission to help leaders create content —
content that will improve lives,
content to be proud of, content that fosters community.
We know through first-hand experience
how content brings people together,
and we love helping make that happen!
We produce podcasts, short-form videos, blog posts, and other written works,
while also providing support in website development, social media management, and strategic planning.
CONTENT MATTERZ | PODCAST & BLOG
What If Your Article Lacks a Point?
Hi, there, it’s your friendly neighborhood editor again. I’d like to say a little more about what I do and why—what’s actually happening when I mark up your writing. Usually when Eric sends me something to edit, something he wrote or something one of his colleagues or clients wrote, I make a few minor changes
The Intimate Power of Podcasts Is More Than Just a Whisper in Your Ear
If I asked you, “Who’s the person you listen to the most in your life?” You might name your partner, a close friend, or maybe a family member. But here’s a thought to ponder: Are you sure it’s not your favorite podcast host? This is a blog and episode on the intimate power of podcasts.
Elevate Your Writing Skills: A Practical Guide
Do you aspire to refine and elevate your writing skills? Are you eager to start writing, to refine your existing skills, or perhaps to transform your words into a symphony of thoughts that can captivate readers? Regardless of where you currently stand on your writing journey, one universal truth remains: the key to improvement is
A Prospect That Finds You First Is More Likely to Buy
In this episode of Content Matterz, host, Eric Kasimov chats with the author of Detox, Declutter, Dominate, Perry Marshall. They discuss the power of attracting prospects rather than chasing them down. As Perry says in his book, “A prospect that finds you first is more likely to buy than if you find them first.” In
The Job Market Has Changed Forever: How YouTube and Podcasts are Creating New Opportunities
The digital age has brought about a significant shift in the job market, offering a plethora of opportunities that were previously unimaginable. In recent years, social media platforms and content-sharing sites like YouTube have become major contributors to this change, allowing people to explore new professions and reinvent traditional ones. In addition, the rapid growth
Hello, it’s your friendly, neighborhood editor again…. And today I’ve come to tell you to write badly. I know that sounds weird. That sounds weird because good writing is a good thing—I think we’d all like there to be more of it. Certainly, I’d rather read good writing than bad writing (though there are many
The Return on Investment of a Podcast | Audible Style Blog
“They” said having a podcast does not offer a good return on investment. But that’s wrong. Podcasts offer a ridiculous return on investment. This podcast episode is an audible-style blog post titled: “The Mind-Blowing Leverage And Return Of Your Own Podcast” You can read the full article here. Below is a preview of the article:
The Mind-Blowing Leverage and Return of Your Own Podcast
It’s said that having a podcast or a blog series does not have a good return on investment. But that’s wrong. It’s all about leverage. Leverage is what helps you lift boulders. It’s how you can buy businesses and own your own home. It’s also how you can have a conversation with an impactful person,
Writing Tips on Structure
Hi, there, your friendly neighborhood editor here. When you give your work to Eric to post, I’m the one who changes it or sends it back marked “not good enough.” I hope you see all this as helpful, but if you sometimes gnash your teeth a bit, know that I’ve been known to gnash mine
Why Being Creative is Good for Your Mental Health
Do you ever notice how you feel good during or after a moment or episode of creativity? That’s because being creative is good for your mental health — for several reasons. Creativity can help you reduce stress and anxiety. When you engage in a creative activity, your brain is focused on the task at hand,
Editing a Podcast for Quality Sound
Audio mastering a podcast is hard work. In this blog, we consider what are the most important elements of editing a podcast for quality sound. Here are 5 key elements to make the final version of your podcast sound stand out: Removing any unwanted noise: This includes background noise, mouth sounds, or other distractions that
Back to Basics: Why an Entrepreneur Should Start a Podcast in 2023
In this back-to-basic blog series, we look at why an entrepreneur should consider starting a podcast in the year 2023. Back to basics allows us to break down these complicated thoughts into easy-to-grasp inspiration. Podcasting and the idea of even starting a podcast are not easy. But if we simplify the why behind it all,