The Path to Better Content
we make: content creation enjoyable
We are on a mission to help executives, entrepreneurs, and encore careerists create content —
content that will improve lives,
content to be proud of, content that fosters community.
We know through first-hand experience
how content brings people together,
and we love helping make that happen!
We produce podcasts, short-form videos, blog posts, and other written works,
while also providing support in website development, social media management, and strategic planning.
CONTENT MATTERZ | PODCAST & BLOG
Are your podcast conversations feeling a bit off? After hosting and producing 1,000+ episodes and listening to 10,000 more, I’ve been there — studying every question, pause, transition, and punchline. Books have been one of the secrets to improving the art of a podcast conversation. Here are 5 books to better your podcast conversation skills:
What do the TV show “Hogan Knows Best” and an AI-based tech company have in common? Admittedly, not much, but they are two experiences that have shaped John Gerhard’s way of thinking. From TV producer to Founder and CEO of Orson Technology, John has been embracing the excitement of unscripted content throughout his career. But
In a world flooded with audio business cards masquerading as podcasts, we’re tearing down the selfish behavior of podcast guests. It’s time to ditch the pitch! Your listeners are here for real banter. Think about it, have you ever listened to a podcast and thought, “I’ve stepped into an infomercial”? If you are a podcast
Podcast Review: The Prof G Pod with Scott Galloway Episode: Office Hours: The EdTech Industry, Why European Startups Fail to Scale, and the Global Brands of the Premier League and NFL In this episode of The Prof G Pod with Scott Galloway, we are taken through an immersive Q&A session where Scott addresses intriguing questions
In this episode of Content Matterz, we discuss the beauty of unscripted content. Allowing for the wonder and the unknown is what makes the unscripted so captivating — be it a documentary, a podcast, or a TV show. Seeing this content play out through these mediums reminds us this unscripted nature exists in our lives
In this episode of Content Matterz, Dr. Erik Korem joins host Eric Kasimov to examine the new age-old question: Why all this content? From starting podcasts to making podcast guest appearances, the drive to serve audiences and share impactful stories remains a compelling motivation. Have you ever considered what pushes someone to produce seemingly endless
We hear all sorts of people appearing on podcasts. From children to retirees, from founders to college students, from musicians to executives. From CEOs to the recently graduated. But why appear on podcasts? Everyone does it for their own reason. This CEO of a publicly traded company makes time in his incredibly busy day to
Eric suggested I write an article on writing stamina. “You know how when you write, you at some point lose focus? How can you push through, find inspiration, and keep going?” I do what, now? The fact is that continuing to write is never my problem. I never run out of inspiration (or, at least
In this episode of Content Matterz, guest speaker Chris Heivly, and host Eric Kasimov provide insights into writing books, the creative process behind content development, and sharing your story through any medium. What if you wrote the book for your family? What if you produce a podcast for your team? What if you created a
In this episode of Content Matterz, we take an up-close-and-personal look into the world of entrepreneurs, social media, and recognition. We’re uncovering the mental health rollercoaster that every entrepreneur rides, magnified by a toxic chase for likes and shares on social media platforms. We encourage a focus on creating fulfillment through content. Not chasing vanity
In this episode of Content Matterz, we get the opportunity to learn from a seasoned podcast pro who’s published more than 700+ episodes. As this podcasting entrepreneur says, “I learn something new from every one of my guests. And that’s an amazing gift.” This is an episode all about the art of podcast learning.
Hi, there, it’s your friendly neighborhood editor again. I’d like to say a little more about what I do and why—what’s actually happening when I mark up your writing. Usually when Eric sends me something to edit, something he wrote or something one of his colleagues or clients wrote, I make a few minor changes