Leverage content to create opportunities for your business. Content is leverage. It’s why leaders like Brock Blake of Lendio appear on podcasts. Brock was a featured guest on our Entrepreneur Perspectives podcast. And now we are featuring a highlight of that conversation on a new episode of Content Matterz. In this Content Matterz episode, Brock…
I’ve heard over the years how blogging may actually be dead. I’ve thought about this some. And I have a thought. It’s simple. Blogging is not dead. I mean if your idea of blogging is stuffing an online article with a bunch of keywords and hoping to rank on page one of Google, then yeah,…
Why is content creation so important at its core? Content creation is the ultimate form of communication. In this Content Matterz podcast episode, Eric Kasimov and PJ Taei discuss content creation, building relationships, and creating for those who care. The exposure and distribution of content is one of the best ways to learn more about…
No matter what we’re going through, thankfully, content brings people together. Entrepreneurs are all dealing with something. Either directly or indirectly. It may be business-related, it may be something happening today, or it may have something to do with health. In my family, my wife and two daughters have been diagnosed with Celiac disease. As…
Create flexibility in your marketing in 2021. Planning ahead is important. It’s part of getting yourself organized, and it’s a crucial part of working with others. A contract is a plan. A business proposal is a plan. Plans get you on the same page with the person or people you are engaging with, and they…
For Those Who Care is an audible style blog from Content Matterz. For Those Who Care is an article to help you, the entrepreneur, share your unique story to your audience. To read the written style of this blog, you can do so here. There are so many stories to be told. Some are heartfelt, some are…
Filling the Brand Gap is an audible style blog from Content Matterz. Filling the Brand Gap is an article to get you thinking about your brand and how you can start building a brand for yourself. To read the written style of this blog, you can do so here. And keep in mind, you have…
“Setting the vision is the beginning of all creation.” – Brett Gilliland. What does it mean to cast a vision about what is possible and where you want your business to be? In this episode of Content Matterz, Eric Kasimov chats with Brett Gilliland, Co-Founder and CEO of Elite Entrepreneurs. Brett talks about what good…
“Nervousness is the indication that you’re doing something right.” – Joe Cantanucci on the power of creating genuine content. Many advisors and leaders within the financial services industry have had a hard time creating genuine content to connect with those around them. Joe Cantanucci is here to do just that, share his stories and experiences…
Pay attention to your content and messaging because your brand consistency matters As we were building our content marketing agency, I realized one thing—how important an entrepreneur’s story is to the branding of their business. Every business owner has a unique story, whether it’s a “mom and pop” coffee shop in the town of Lake…