Are You Paying Attention? | Social Media Marketing Agency Charlotte, NC

Are You Paying Attention?

Social media gives you great insights into the people you communicate with–if you are paying attention. It’s true that social media can drive you crazy. There’s just so much of it—if social media is part of your job, it can feel like you’re on the clock all the time. When business leaders tell me they…

Marketing Work We're Proud Of | Marketing Agency in Charlotte, NC

Marketing Work We’re Proud Of

We love helping business leaders market their companies. Whether we are telling their stories, strategizing about social media, or creating websites, to us it is good business. Let us give you a few examples of our marketing work: Branding a Small Business Advocate and Communicator Cynthia Kay is a small business leader who works with…

The Social Media Decision | Charlotte Social Media Marketing | KazCM

The Social Media Decision

Often, a business leader comes to us, thinking of building and enhancing their social media exposure. Smart. But they aren’t sure where to start. Often, the business leader starts the conversation by telling us about their favorite social media networks. So, we respond by us talking about different networks, but the business leader says they…

The Truest Form of Content Marketing | KazCM

The Truest Form of Content Marketing

The truest form of content marketing gives I was reading a quasi-press release recently. It was from a marketing company talking about their relationship with a new client. It started off fine, as it talked about the other business—but it quickly turned. It wasn’t about the other business at all. It was self-promotion, nothing but…