Eric Kasimov 
There is so much to talk about when it comes to podcasting. In this episode, the co-hosts of the Unscripted podcast series on Entrepreneur Perspectives take on the topics of: – Attention spans with content consumption, including the series on Netflix, “Arrested Development” – Taking long-form content and turning it into shorter snippets – Making … Read more
There is so much to talk about when it comes to podcasting. In this episode, the co-hosts of the Unscripted podcast series on Entrepreneur Perspectives take on the topics of: What Makes a Good Podcast Guest Long-Form Interviews Attention Spans and more. This is a Content Matterz episode. Short and immediate. This episode first originated … Read more
I hadn’t been to a theater in more than two years, not since COVID, but with Spiderman and The Batman both out now, it was game on! Spiderman was first. I’m a little tired of the Spiderman movies, but two of my superhero-loving kids were all about it, so I was too! We were all … Read more
This Why Content Matters piece is a content gift from our guest, Charlie Westerman Everyone dies We are all going to die one day. It’s a thought that not many people enjoy. However, it is an important fact of life. When we die, what will remain? Most people would answer memories. People will remember our … Read more
This Charlotte startup company focused on branding and content FTW. Since one of the founders first appeared on the Entrepreneur Perspectives podcast in mid-2019, 2ULaundry has taken off! They now even have a franchise business in LaundroLab. Branding and content were some of the main drivers of that success. That included appearing on podcasts, creating … Read more
This Charlotte business leader creates content for a greater purpose. In this Content Matterz podcast episode, Eric Kasimov talks with Tony Tennaro, Principal Chair of C12 Greater Charlotte. The concept of creating content didn’t happen overnight for this Charlotte business owner. As Tony said: “When the idea of a website with my name on it … Read more
Make a connection through content or do the opposite. It works either way. In this Content Matterz podcast episode, Eric Kasimov talks with Shondell Varcianna, Founder of Varci Media. What if your content is the way you differentiate yourself? Yeah, someone may not like it–they may not even like you. What a time-saver that could … Read more
Share a story on a podcast. What happens next is fascinating. In this Content Matterz podcast episode, Eric Kasimov talks with Mort Fertel, the CEO of SudShare. SudShare helps is a marketplace for laundry. Both for the user and the Sudster. But they are not just a laundry company. They are a tech company. And … Read more
It’s simple. Podcast interviews are more personal than company presentations. In this Content Matterz podcast episode, Eric Kasimov talks with Jereon Corthout. Jeroen is the co-founder of Salesflare. We get into the essence of why Jeroen appears on podcasts, why he hosts his own podcast, and how podcasts are more personal than company presentations. There’s … Read more
In this Content Matterz podcast episode, Eric Kasimov talks with Diane Tarshis, Founder of the Startup Distillery. Diane talks about how outsourcing sales is the one thing she hasn’t seen that can be outsourced. However, as we talk about in this episode, your content is a sales tool. So the way to outsource sales is … Read more
