Company Culture is Number One

Company Culture is Number One

As a CEO or business owner, you probably think about company culture a lot. I know I do in my role as Founder and CEO of KazSource, Inc. Culture is the number-one thing I think about, as it impacts literally everything else, from client relationships to the quality of our work, from innovation to marketing.…

Interact with People Even in B2B

Interact with People Even in B2B

Obviously, Business to Consumer (B2C) marketing is all about talking to people.  When we discuss B2C, we can talk about how to build relationships, how to appeal to emotions, and how to reach out on both traditional and social media. But Business to Business (B2B), we think, is different. It even has a different acronym!…

Millennials are People Too - Kaz Content Marketing

Millennials are People Too

Let’s start this off by saying I am not a millennial. I don’t use words like Adulting, and I don’t live at home with my parents. Could you imagine? Okay, that was for non-millennials who love to mock the younger generation. Now, let’s flip the script, because like it or not, millennials themselves read comments…

Facebook Tips: Scheduling Posts

Facebook Tips: Scheduling Posts

You’re a business owner, so I can guarantee you are swamped with the everyday responsibilities of running your company. You can use marketing help in any way possible, right? Fortunately, Facebook has you covered with a suit of must-have marketing tools. One of these creative tools is scheduling posts. It is simple, powerful, and will…