Why Do Brands Create Content

Why Do Brands Create Content

Why do brands create content? Apple creates content to sell iPhones. Amazon creates content to sell Prime Memberships. Disney creates content to sell Disney experiences. Netflix creates content to sell content. — Create content.   Original Twitter Post Apple creates content to sell iPhones. Amazon creates content to sell Prime Memberships. Disney creates content to…

credit

Content Is the New Credit Check

Build Your Content Credit When you apply for financing, like a business loan or a credit card or a mortgage, the information you provide on the front-end may pre-qualify you—but you don’t actually have the mortgage yet. So close, yet so far. A conversation with a prospect, be it on the phone, in person, or…

Stay in the Now with Podcasting | KazCM | Podcasting Conversation

Stay in the Now with Podcasting

An article about how having an incredible podcasting conversation can keep you in the now. Uncertainty, like we are all facing in the world today, brings anxiety. With anxiety comes looking backwards and forwards, which doesn’t help with focusing on the now. The now is all we have, so are there ways we can stay…

Start a Podcast, Now | Podcast Production Company | CLT North Carolina

Start a Podcast, Now

Should you start a podcast? According to Nielsen and Edison reports put together on this 2020 MusicOomph infographic, 51% of Americans have listened to a podcast.  So the only question I have for you–if you are trying to maintain your clients and employees or build a new community of clients and employees for the future,…

Podcast Strategy Matters | KazCM | Charlotte, NC Podcast Production

Podcast Strategy Matters

A Charlotte, North Carolina podcast production company has some thoughts on podcast strategy. So you are thinking you maybe, kind of, sort of, want to start a podcast. Seems like everybody’s saying you should—you’ve read blogs about the importance of podcasting (like this one), you’ve heard podcasts about it, you’ve even had other professionals come up and tell you “hey,…