Are You Paying Attention?
Social media gives you great insights into the people you communicate with–if you are paying attention. It’s true that social media can drive you crazy. There’s just so much of…
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Social media gives you great insights into the people you communicate with–if you are paying attention. It’s true that social media can drive you crazy. There’s just so much of…
Do you genuinely want to grow your business in 2019? Really? Good—I’m glad to hear it. I want to help. But I’m not really the type to tell you what…
We love helping business leaders market their companies. Whether we are telling their stories, strategizing about social media, or creating websites, to us it is good business. Let us give…
It’s time to be honest with yourself. Are you a social media pretender when it comes to business? You say you’re on social media, but you’re not, are you? I’ve…
Websites have their issues, are you prepared to fix them? Technology has issues—and it seems like these issues always arise when you least want them to. For example, on my…
We need more small businesses creating content. Every business can create content. We create content for a lot of people, from insurance companies to t-shirt companies, keynote speakers to roofers.…
The truest form of content marketing gives I was reading a quasi-press release recently. It was from a marketing company talking about their relationship with a new client. It started…
Why we have a content marketing company at all has a lot to do with Seth Godin and his Purple Cow. One of my favorite mentors I’ve never met is…
A new way to insure your business is to create unique content Let’s take this concept of insuring your business with unique content to the example of insurance agents. Yes,…
Have you ever thought about creating a blog, podcast, video series, or several social media posts based around your passion and then connecting it into your business. For example, within KazSource we have…
A while back, we talked about the “3 Ways Real Estate Agents Can Differentiate Themselves” through the creative use of blogging and social media. But social media platforms such as…
Recently, during meetings with those who are new to content marketing in Charlotte, NC I have been asked by them whether they should start with a blog, a series of…
As videos and podcasts become ever more popular, you might ask yourself if blogs are still important. The short answer is yes—no matter how much video becomes a part of…
In many industries, disruption is happening at a rapid pace. We see it with the insurance industry and the marketing industry. We also see it with our clients in their businesses…
Social Media Marketing takes time and patience. It’s also frustrating if you are not sure the best way to manage your social media networks. There are new social media apps…
Stories create connections between people and people are the integral part of any business. Previously, Mitch Long wrote about how these stories often become muted or forgotten when a business loses…
I’ve sat in countless meetings where the subject of social media comes up and right away the negativity comes out. Now, I am in financial services, one of the last…
When making a difficult decision, I like to ask myself what the worst-case scenario is. Try it; next time you’re trying to figure out whether to do a thing, imagine…
This may not apply to all. If you are not looking to build a business, idea or brand—or grow, start or just put yourself out there, You can stop reading…