In this conversation with artist Jodie King, we discuss why authentic content ultimately outperforms algorithm-driven content. Innovative creators like Prince and Queen …
Insights
Content Matterz is KazCM’s publication and podcast. It’s where we share what we’ve learned from building and producing media, alongside conversations with people doing interesting work.
Conversations
Why Small Podcast Numbers Still Create Massive Leverage
In this quick conversation with Eric Jorgenson, we explore why podcasting delivers outsized impact even with modest audience numbers. Eric challenges the …
There’s No Such Thing as Too Much Content
In this chat with Yehuda Niv, CEO of Spines and founder of Niv Publishing, we explore whether there can ever be “too …
Writing & ideas
One Post Is Content. A Body of Work Is Authority.
Most people publish a good article and then move on. New post, new topic, new day. The piece sits there by itself, …
Ambient Influence: Why the Right People Are Paying Attention (Even When You Think They’re Not)
Understanding why your content is working even when the metrics say it isn’t. You publish a podcast episode. It gets 47 downloads. …
The Unscripted Mind
What do the TV show “Hogan Knows Best” and an AI-based tech company have in common? Admittedly, not much, but they are …