Insights

Content Matterz is KazCM’s publication and podcast. It’s where we share what we’ve learned from building and producing media, alongside conversations with people doing interesting work.

Article archive   Podcast archive

Conversations

In this conversation with artist Jodie King, we discuss why authentic content ultimately outperforms algorithm-driven content. Innovative creators like Prince and Queen …

In this quick conversation with Eric Jorgenson, we explore why podcasting delivers outsized impact even with modest audience numbers. Eric challenges the …

In this chat with Yehuda Niv, CEO of Spines and founder of Niv Publishing, we explore whether there can ever be “too …

Writing & ideas

Most people publish a good article and then move on. New post, new topic, new day. The piece sits there by itself, …

Understanding why your content is working even when the metrics say it isn’t. You publish a podcast episode. It gets 47 downloads. …

The Unscripted Mind

What do the TV show “Hogan Knows Best” and an AI-based tech company have in common? Admittedly, not much, but they are …