Content as a Sales Tool
November 2, 2021
In this Content Matterz podcast episode, Eric Kasimov talks with GreenPal Co-Founder and CEO Bryan Clayton about how you can’t always close …
KazCM Podcast Production | PodKaz
As of January 2021, Edison Research has confirmed there are over 104 million monthly podcast listeners in the United States.
Do you like stats? Check these podcast statistics and stories:
Oberlo, Convince and Convert, and Podcast Insights Stats and Facts.
So what does that mean?
It means, there’s an audience out there for you. You have a story to tell. How will you tell it? Blog, Picture, Video, Audio? They all work.
But audio is a productivity junkie’s best friend. You can drive or walk or workout or rest or mow the lawn or do whatever it is you like to do–and at the same time, you can listen…to a podcast.
Imagine getting in shape and improving yourself with ideas from a podcast.
Podcasting is incredible for those reasons and more. You can build an audience, you can share ideas, you can acquire new clients, you can sell advertising, you can create a platform that allows your team or your family to understand you more.
You can entertain, you can inform, you can educate, you can recruit, you can do it all–with a podcast.
Okay, so now you are considering starting a podcast. Excellent. Now, this isn’t to scare you, but it is to give you a stat that may give you pause:
On average, podcasts only last 7 episodes? 7 episodes! We need better than that. We need consistency. We need real value.
You need a team of people helping with all that goes into podcast production. Creating, ideas, consulting, editing, production, distribution, management, and much more.
The podcast production process may seem easy, but if you want to do it well, it requires time and energy and a team of people.
Genuine content, strategies, and conversations in a Podcast provide an opportunity to grow your audience and your business.
KazCM is here to help you create, build, and manage your Podcast and build your podcast platform. Contact us today to learn more about our Podcast Production Services.
And see our content about Podcasting below and check out our own podcasts, Entrepreneur Perspectives & Content Matterz.
Entrepreneur Perspectives Episodes about Podcast Production:
Two million podcasts, and counting… Two million is not a big number. Alright, in some contexts, it is a big number. Two …
When it comes to marketing, remember it’s ALL about CONTENT. Creating content leads to conversations, connections, relationships, and more. It’s why influential …
When you get comfortable sharing content, you’ll become aware of the content impact. We preach it often–creating content has many benefits. One …
The “Truth Seekers” are seeking truth through content creation. Creating content in a genuine way leads to truth, understanding, and overall good …
Appearing on Podcasts is a Great Way to Showcase Your Expertise. In order to make an impact on others, you have to …
Leverage content to create opportunities for your business. Content is leverage. It’s why leaders like Brock Blake of Lendio appear on podcasts. …
Why is content creation so important at its core? Content creation is the ultimate form of communication. In this Content Matterz podcast …
No matter what we’re going through, thankfully, content brings people together. Entrepreneurs are all dealing with something. Either directly or indirectly. It …
Pay attention to your content and messaging because your brand consistency matters As we were building our content marketing agency, I realized …
An article about how having an incredible podcasting conversation can keep you in the now. Uncertainty, like we are all facing in …
Have a vision and stay focused. In this Content Matterz episode, Eric Kasimov chats with Mo Ali about how he measures the …
Podcasting has the potential for so much good. In this Content Matterz episode, Eric Kasimov discusses how podcasting has helped create opportunities …
There is a lot of self-talk in the content that we create. In this Content Matterz episode, Eric Kasimov discusses how writing …
The conversations and content you take in will affect your energy levels in both a positive and negative way. In this Content …
Should you start recording your podcast now? In this Content Matterz episode, Eric Kasimov tackles this question that we often receive from …
“Why should I create content now? No one cares what I have to say.” In this Content Matterz episode, Eric Kasimov tackles …
Should you start a podcast? According to Nielsen and Edison reports put together on this 2020 MusicOomph infographic, 51% of Americans have …
A Charlotte, North Carolina podcast production company has some thoughts on podcast strategy. So you are thinking you maybe, kind of, sort of, want to start …
Content development to develop opportunities Are you planning to retire when you are 65? Maybe you are, but your retirement is not …
The story of how we helped Tony LaPrino build his podcast, Facing the Facts. Sometimes people ask what we do. And we …
Using your podcast to build genuine relationships is what it’s all about. In this Content Matterz episode, Rob Cressy and Eric Kasimov …
Why are business owners on the fence about creating content? In this episode, we give you a few ideas on how you …
In a recent New York Times article, they discussed why podcasting is at its peak. While we don’t fully disagree with this take, …
We need more small businesses creating content. Every business can create content. We create content for a lot of people, from insurance …
The truest form of content marketing gives I was reading a quasi-press release recently. It was from a marketing company talking about …
The way you can be discovered in business is much like the way you can be found in baseball. Professional baseball player, …
Podcast episodes lead to quotes that can motivate and inspire. These are the quotes from a business owner in college, Jake Fleshner. Entrepreneur …
Podcast episodes lead to quotes that can motivate and inspire. These are the quotes from Life Settlement Specialist, Jamie Mendelsohn’s podcast she …
Podcast episodes lead to quotes that can motivate and inspire. These are the quotes from Brady Murray’s podcast he did with us. …
Be intentional…stay healthy in the workplace. This audio video is from our recent “Entrepreneur Perspectives” Podcast, Episode 26: Perspectives of a …
It’s about work life alignment. Which is different than work life balance. This audio video is from our recent “Entrepreneur Perspectives” …
I listen more than I watch. While I read a lot, I still listen more. I even listen to what I read. …