KazCM

Why Content Matters | Your Content Will Remain When You Die

Why Content Matters | Your Content Will Remain When You Die

This Why Content Matters piece is a content gift from our guest, Charlie Westerman Everyone dies We are all going to die one day. It’s a thought that not many people enjoy. However, it is an important fact of life. When we die, what will remain? Most people would answer memories. People will remember our … Read more

Charlotte Startup Uses Branding and Content FTW

Charlotte Startup Uses Branding and Content FTW | KazCM podcast

This Charlotte startup company focused on branding and content FTW.  Since one of the founders first appeared on the Entrepreneur Perspectives podcast in mid-2019, 2ULaundry has taken off! They now even have a franchise business in LaundroLab. Branding and content were some of the main drivers of that success. That included appearing on podcasts, creating … Read more

Why This Charlotte Business Leader Creates Content

Why This Charlotte Business Leader Creates Content | KazCM

This Charlotte business leader creates content for a greater purpose. In this Content Matterz podcast episode, Eric Kasimov talks with Tony Tennaro, Principal Chair of C12 Greater Charlotte. The concept of creating content didn’t happen overnight for this Charlotte business owner. As Tony said: “When the idea of a website with my name on it … Read more

Making Connections Through Content

Making Connections Through Content | KazCM

Make a connection through content or do the opposite. It works either way. In this Content Matterz podcast episode, Eric Kasimov talks with Shondell Varcianna, Founder of Varci Media. What if your content is the way you differentiate yourself? Yeah, someone may not like it–they may not even like you. What a time-saver that could … Read more

Sharing Stories Through Podcasts

Sharing Stories Through Podcasts | KazCM Content Production

Share a story on a podcast. What happens next is fascinating. In this Content Matterz podcast episode, Eric Kasimov talks with Mort Fertel, the CEO of SudShare.  SudShare helps is a marketplace for laundry. Both for the user and the Sudster. But they are not just a laundry company. They are a tech company. And … Read more

Podcast Interviews Are More Personal Than Company Presentations

Podcast Interviews Are More Personal Than Presentations

It’s simple. Podcast interviews are more personal than company presentations. In this Content Matterz podcast episode, Eric Kasimov talks with Jereon Corthout. Jeroen is the co-founder of Salesflare. We get into the essence of why Jeroen appears on podcasts, why he hosts his own podcast, and how podcasts are more personal than company presentations. There’s … Read more

You Can’t Always Close the Loop on Content ROI

You Can’t Always Close the Loop on Content ROI | KazCM Podcast

In this Content Matterz podcast episode, Eric Kasimov talks with GreenPal Co-Founder and CEO Bryan Clayton about how you can’t always close the loop on ROI when it comes to marketing. Eric asks Bryan this hard-hitting question of “why are you appearing on podcasts?” As Bryan Clayton states, 99% of the time he is doing … Read more