The Unscripted Mind

The Unscripted Mind

What do the TV show “Hogan Knows Best” and an AI-based tech company have in common? Admittedly, not much, but they are two experiences that have shaped John Gerhard’s way of thinking. From TV producer to Founder and CEO of Orson Technology, John has been embracing the excitement of unscripted content throughout his career. But … Read more

Benefits of Professional Podcast Editing | Why You Should Invest in Podcast Production

Benefits of Professional Podcast Editing – Why Should You Invest in Professional Podcast Production Service

Nowadays, it’s hard to find a person who’s never heard of the word “podcast.” The podcasting industry has skyrocketed in the last several years, especially during the pandemic when, quite frankly, there wasn’t very much else to do. Podcasting has become an indirect marketing tool most companies now use to promote their business or products. … Read more

Education Through Content

Education Through Content | KazCM Podcast

Content + Technology = Where It’s At How to use content to educate a community. Or maybe you educate your team, your clients, your prospects, your town, or those that are just looking to learn. Or maybe you flip that and educate yourself through content.  This Content Matterz episode is all about education through content … Read more

Let 2021 Be the Year of Original Content

An article from 2017 about original content. And in 2020 (going into 2021), original content still works.  2017 has arrived. If you’ve never done it before, let this be the year you start to create original content. Gone are the days of cookie-cutter corporate-speak. People see right through it, and won’t trust you unless you … Read more

Social Selling Does Work

I’ve sat in countless meetings where the subject of social media comes up and right away the negativity comes out. Now, I am in financial services, one of the last major industries to be disrupted by the internet revolution, so I probably hear more negativity than most, but even in other fields, there is this … Read more

This Simple Process Will Lead to Your Next Client

If you are solely focused on your current projects and current clients, you are not going to succeed long-term. This may seem counter-intuitive. Yes, it’s important to give your clients your attention (much of it in-fact). Everyone wants to feel like a priority, and giving good service means focusing on whom you are with and … Read more